About Us
Our Story
How AVENUE JAM started, how it was built, and why it exists.
Where It Started
AVENUE JAM was conceived on November 11, 2025, during a late night in Brooklyn, New York, by Haïm Marrache, AVENUE JAM's current Executive Director.
The idea began with a simple observation: civic, legal, and humanitarian education is scarce in many secondary-school environments, and where it does exist, it can too often rely on textbooks, lectures, and one-directional instruction.
Haïm believed students needed something different — an environment built around discussion rather than lectures, questions rather than passive memorization, and healthy challenge rather than simply surrounding students with people who already think alike.
From that idea came AVENUE JAM: a youth-led organization built around a three-unit curriculum — civic education, human rights education, and legal rights literacy — with youth leadership woven through how every chapter runs.
Building the Organization
From November 11, 2025 through February 20, 2026, Haïm began turning the concept into an organization.
During those months, he gathered an Executive Board, developed a preliminary organizational structure, built an initial website, and began establishing relationships and partnerships intended to support AVENUE JAM's mission.
During this period, AVENUE JAM established partnerships or organizational relationships with Amnesty International, the City of Miami, Gulliver Preparatory School, and Virtutem Populo, an organization founded by Haïm's political mentor, Maurits Acosta.
Haïm also began raising the funds necessary to formally establish AVENUE JAM as a corporation.
On February 20, 2026, with assistance from Maurits Acosta, AVENUE JAM was filed in the State of Delaware as an exempt, educational, and charitable entity.
Building the Framework
Following incorporation, Haïm and the Executive Board began developing the organizational infrastructure that would eventually support AVENUE JAM's national chapter model.
The leadership team developed handbooks, organizational matrices, chapter structures, policies, and internal systems.
More than 100 pages of these materials were personally drafted by Haïm during an intensive late-night writing period as the organization worked to establish a coherent national structure.
The objective was not simply to create an organization, but to create a framework that could eventually be replicated by young people in communities beyond the organization's original home.
Growing Beyond the Original Idea
AVENUE JAM's relationship with Amnesty International also became an important part of its early development.
The organization attended Amnesty International's Annual General Meeting in Washington, D.C., as its only high-school corporate partner delegation.
The experience reinforced AVENUE JAM's belief that young people should not simply be spoken to about civic and human rights issues — they should be given opportunities to participate in the institutions, discussions, and communities surrounding those issues.
Building Toward 501(c)(3) Status
After establishing the corporation, AVENUE JAM's leadership internally raised the funds necessary to pursue federal tax-exempt recognition.
The organization's 501(c)(3) application was submitted on August 7, 2026.
This represented another step toward establishing AVENUE JAM as a nationally structured charitable educational organization.
The Beginning of the Chapter Network
On August 9, 2026, AVENUE JAM began developing its initial chapter structures across three states and eight major regions.
These structures marked the beginning of the organization's transition from a centralized founding organization into a national youth-led chapter network.
The chapter model allows AVENUE JAM to maintain a common national mission and educational framework while giving young people the ability to create discussions, invite speakers, organize educational events, and develop leadership within their own communities.
Why We Exist
Why civics education is broken
Civic education is often taught as a collection of facts rather than as a practical understanding of how institutions, rights, laws, and civic participation affect people's everyday lives.
AVENUE JAM was created to help close that gap by connecting civic education with human rights education and basic legal rights literacy while giving young people opportunities to apply what they learn.
The goal is not simply to teach students how government is structured. It is to create an environment where students can ask questions, challenge assumptions, hear competing perspectives, discuss difficult issues, and develop their own informed conclusions.
AVENUE JAM believes that a discussion can teach what a lecture cannot.
Why we're nonpartisan
AVENUE JAM is intentionally nonpartisan because its purpose is education, not political campaigning.
Students should be able to learn how government works, understand their rights, examine competing perspectives, and participate in civic life without an organization directing them toward a particular political party or candidate. Nonpartisanship allows AVENUE JAM to focus on education while giving students room to develop their own informed perspectives.
Being nonpartisan does not mean avoiding difficult or controversial subjects. It means approaching them educationally, fairly, and without directing students toward a predetermined partisan conclusion.
Why the chapter model
AVENUE JAM uses a chapter model so that youth leadership and civic education can develop within local communities while remaining connected to a national organizational structure.
Chapters can adapt their discussions, speakers, and events to their schools and communities while following common organizational standards, educational objectives, leadership structures, and program expectations.
The model allows AVENUE JAM to maintain a consistent educational mission without requiring every chapter to operate in exactly the same way.
At Our Founding
What we committed to from day one
Discussions, Not Lessons
AVENUE JAM was built around the belief that civic education should not simply consist of lessons, lectures, or students passively receiving information. Chapters create spaces for students to question, discuss, challenge, listen, and develop ideas together.
Teach Rights, Not Politics
Build civic and rights literacy without partisan political instruction, political endorsements, or campaigning.
Put Young People in Leadership
Give students meaningful responsibility for organizing, facilitating, discussing, and developing their chapter's educational experience.
Build Locally, Connect Nationally
Create chapters rooted in their own communities while connecting them through a common national organizational structure.
Make Civic Knowledge Practical
Move beyond memorizing government structures by helping students understand rights, institutions, civic responsibilities, and real-world participation.
